Amazon vs Shopify: Which is a Better Focus for your DTC Brand?
Just 5 years ago our question here wouldn’t create any type of discussion – hands down, Amazon was the better choice. Shopify has matured a
Best Management Set Up for a Startup Team
Getting the right team in place at a startup is one of the most difficult parts of getting started, and should be the key job for the CEO to take on …
The Case for Rolling Funds in Canada
There has been a lot of buzz around rollings funds over the past 2 months, with VC’s on Twitter seemingly hitting their targets after a
Brand Equity per Capita – Who and Where
Your brand equity is simply the value of your brand in the minds of all potential consumers, added up, which they use to help themselves